For Dior’s Resort 2015 Collection, artistic director Raf Simons went out on a limb and instead of showing in a typical location, he sent his models down a runway in Brooklyn. When one thinks of Dior, Brooklyn isn’t the first place that comes to mind for most people. However, for Raf Simons, this collection was about the American customer, an increasing market for Dior.
A lively collection, with a true French ease to each look, mixed with the perfect amount of ready to wear. The pieces were fluid, mixed with clean lines giving the collection a strong modern look.
The female figure was still accentuated, an important feature for the Dior woman. The high-waisted, slim trouser and knee-length skirt nipped in at the waist were reminiscent of the Dior look of the 1940’s. The fabric that was inherently used throughout was silk, which draped the body and fell beautifully over the curves of the models.
There was a monochromatic feel to the collection, a key trend of the moment. With the splashes of colour through the clashing of prints, this showed yet another important trend. The prints seen coming down the runway were both graphic and abstract styles mixed with painterly florals, perhaps evoking for some the abstract expressionist works of the 1950’s and 1960’s. This may have been yet another ode to the American customers and their modernism, through the acknowledgement of their important past artists. These prints weren’t only a symbol of art, but also a historical representation for the brand. By searching through Dior’s archives, Raf Simons was inspired by vintage Dior scarves, and this was echoed not only in the prints he used but also the use of silk and drapery throughout the collection.
Overall this collection showed the strength of artistic director Raf Simons, who has been at Dior for just over two years. It showed his important place as the head of the brand and how he is continually helping it grow by branching away from European and other markets and working with the North American market as well.